We came across this amazing article in Fast Company. Many of you may be familiar with Dave’s Killer Bread. The Oregon-based bakery is now the country’s largest baker of organic bread.
But did you know that over a third of Dave’s employees are ex-convicts? It’s true. Dave’s Killer Bread CEO says it just makes business sense. Working with an outside HR team, he found that ex-felon’s performance at the company was slightly higher than the performance of their regular work force.
Plant Manager, Ronnie Elrod—a former convict himself—says employees like him make great employees because they have “an attitude of gratitude.”
Dave’s approach to hiring echoes our efforts to create linked prosperity. Linked prosperity is the idea that the success of our business can and should benefit everyone that’s connected to our business: suppliers, employees, farmers, franchisees, customers, and neighbors alike.
Dave’s Killer Bread exemplifies the concept of linked prosperity by putting people to work that are increasingly shut out of our society. It’s getting harder and harder for many kinds of disadvantaged persons to find meaningful work. While most companies are becoming increasingly stringent about the kinds people they hire, Dave’s is setting an incredible example. We hope the success of Dave’s Killer Bread inspires other brands to reevaluate how and who they hire.
Their story is similar to one of our suppliers, the Greyston Bakery. Based in Yonkers New York, Greyston Bakery provides jobs and training for folks who face barriers to employment including histories of incarceration. Greyston bakes the delicious brownies for our Chocolate Fudge Brownie. Check out our recent video about the good work of Greyston Bakery and its many employees: