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The Factory Experience

Inside the factory

Want to visit inside our facility? Purchase your Factory Experience ticket for access to immerse yourself in all things Ben & Jerry’s!  A guided tour of our humble beginnings, displays, retail area and photos ops await!
The guided portion of your Factory Experience will lead you to a short MOO-vie viewing of our company’s history followed by an explanation of how we make our pints, all the while overlooking the production room floor and enjoying a sample of our chunks. The tour ends in our Flavor Room with a tasting of one of our euphoric flavors and a cow joke, or two!  

***Production schedules vary and are managed by our manufacturing teams. As a result, we cannot guarantee you will see active production during your tour***


Vistor Information:

  • Ticket required for admission inside the public portion of our facility for the Factory Experience. Factory Experience booking dates/times are published each Tuesday for the following week based on varying staffing levels.   
  • Pre-purchasing your tickets online is highly encouraged due to limited capacity.    
  • Day of and walk-in ticket availability will vary each day based on staffing with the potential of NO availability.
  • Currently we are open 11:00-6:00 daily. Beginning 8/14/22 we will be CLOSED on Sunday-Monday and OPEN Tuesday-Saturday.  
  • Admission includes a 30minute guided tour with view of our manufacturing floor and an explanation of our production process a chunk and an ice cream sample, photo ops and retail area.  
  • Additional ice cream can be purchased before or after outside from the Scoop Shop window. 
  • No re-entry. 
  • No ticket required to visit our Scoop Shop located on our patio in addition to our Ticket Sales & Gift Kiosk, playground area, restrooms, and Flavor Graveyard.
  • For groups of 21+ please send us an email including the requested date, time and number of people.
  • As we are a food manufacturing facility there is no glass or pets (with the exception of service animals) allowed inside.
  • Large bags are not permitted inside the factory. 
  • RV, Coach and Accessible parking located at the top of the entrance driveway hill, with designated drop off at the end of the boardwalk.
  • Cancellations can be made up to 30 minutes prior to your scheduled experience for a refund minus the service fee.



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About the Factory

Factory site with mountains and clouds in background

We are delighted to welcome you! Our Waterbury site is the only Ben & Jerry’s factory open to the public. Our very first factory, built in 1985, continues to manufacture upwards of 350,000 pints per day while offering our fans a sneak peek at our humble beginnings. Our small Scoop shop, retail area and tour route have remained fairly unchanged over the years.  
Guided tours, which began in 1986, have allowed us to share with millions of guests the evolution of what started as a small local company from the early days in the gas station to the worldwide reach we’ve expanded to since we opened our first Scoop Shop on May 5, 1978!  
We can’t think of a better way to enjoy time with family and friends than learning how we make our ice cream then indulging in your favorite flavor or trying one of our euphoric new additions all the while taking in the beautiful mountain views!  
*** Production schedules vary and are managed by our manufacturing teams. As a result, we cannot guarantee you will see active production during your tour***


Scoop Shop

A Shake, Sundae, Cup and Pint

Our Scoop Shop and outside Gift kiosk are open daily with no ticket required to visit.  Beginning 8/14/22 we will be CLOSED on Sunday-Monday and OPEN Tuesday-Saturday.  

Enjoy your favorite flavors in freshly baked waffle cones, legendary milkshakes and sundaes with all the toppings, including our mini-Vermonster and Vermonster sundaes. 

For special occasions, we have ready-to-go and custom-made ice cream cakes available to  order online or by calling  802-337-1201.

Contact Us & Area Info


  • Operating hours:

    Factory Experience with advanced ticket purchase 11:00am-5:00pm

    Scoop Shop 11:00am-6:00pm

    Please note: Beginning August 14th hours of operation through September and October as follows:
    CLOSED Sundays and Mondays
    OPEN Tuesday-Saturday, 11:00am-6:00pm

    Physical address:
    181 Waterbury-Stowe Road
    Waterbury, VT 05676

    Information line 802-337-1201 or Email Us

  • In addition to Ben & Jerry’s, Waterbury is home to The Cold Hollow Cider Mill, Cabot Farmer’s Store, Vermont Artisan Coffee & Tea plus a host of restaurants, shopping and lodging for all budgets. For more local information including downtown historic Waterbury visit the Discover Waterbury site.

    Other Resources:  

    Vermont Attractions Association

    Stowe Area Association

    Vermont Brewers

    Vermont Cheese Council

    Vermont Grape and Wine Council

    Vermont Vacation

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