Join Our Core was inspired by our co-founders, Ben Cohen and Jerry Greenfield, who back in 1978 decided to launch a business with an economic, product and social mission, all of equal importance. A movement was starting all over the world with people using business to create social and environmental change, like Ashoka’s Bill Drayton who coined the idea of the ‘social entrepreneur’.
Ben & Jerry’s and Ashoka are launching Join Our Core to find the globe’s top socially conscious entrepreneurs; offering eleven winners across Europe & Asia a €10,000 cash investment, social business mentoring from Ashoka, and a trip to Ben & Jerry’s in Vermont. To top it all off, the winners will also have their businesses featured on a Ben & Jerry’s ice cream!
Entrants need to be between 18-34 years of age and a resident of UK, Ireland, Denmark, Sweden, Germany, Austria, Switzerland, Netherlands, France, Japan or Singapore. The first 100 people submitting entries by September 19th will each win a year’s supply of Ben & Jerry’s ice-cream. We will invite a shortlist of finalists to London, Tokyo or Singapore to pitch their project to a panel of judges, who will pick one winner per country!
Think you got what it takes? Deadline for entries is October 15, 2014. Enter now!